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Launching Pfizer's Viagra
Sex drugs & rock 'n' roll
Brian Deer investigates the
launch of Pfizer's Viagra
Viagra is the sex sensation of the century. Launched as a cure for impotence, it has now become the latest lifestyle accessory. But for some men it is useless, or much worse: the side-effects include death.
The Sunday Times Magazine, 6 September 1998.
Launching Pfizer's Viagra
This report is copyright, Brian Deer. No portion of this article on the launch of Pfizer's erectile dysfunction drug Viagra in 1998 may be copied, retransmitted, reposted, duplicated or otherwise used without the express permission of the author. Responses, information and other feedback are appreciated